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Company History

Started by husband and wife team, Terry and Jennifer, the first Raw Threads shirt was designed in March of 2010. They launched their first website with 6 designs, which has now grown to over 1000. They spent most of 2011-2014 sharing their designs across the country, traveling to over 80 events. Including half marathons, marathons, fitness and many other sporting events.

It’s all about the designs. Designs are what built our business. It is our most frequently asked question since we started our business. ‘When will the next design be announced?’ The success of our shirts has allowed us to expand into more areas of fashion. Now our customers can experience Raw Threads as an entire outfit.

Our customers thrive on our storytelling while experiencing the quality and function of our clothes. We created a community through our expo life and social media connections where we celebrate helping our customers reach their goals.  Our customer is the most important part of our business.


About Us
Raw Threads performance wear makes it possible for our fans to connect with their favorite stories and characters in fun, new ways. Our products blend creative designs and innovative technology to create a stylish approach to athletic apparel.

Our Purpose
Frustrated with ugly designs and uncomfortable running clothes, we set out to find a better solution.  

Style + Raw Performance + Function.

Our Core Beliefs
We keep it about style. It is about natural fibers.

The Fabric
We believe in using a pioneering fabric that is the wave of the future. Combining bamboo and organic cotton with just the right amount of elastane to create a fabric that has four way stretch to move every way you do.
We want to help you reach your goals and help you celebrate along the way. Our clothes are meant to be inspiring to help you lead active lives and feeling and looking great.
We invite you to come share ideas, chat and try on clothes. We will help you find the perfect fit. Let us know what we can do to improve the product and your experience.